Our Vision:
To have the United Arab Emirates as the best country in the world in achieving safety and security.

Our Mission
To work effectively and efficiently towards enhancing the quality of life in the UAE community, through smart delivery of safety and security services within an innovation-driven environment to protect lives, honors, and properties.

Our Values
1- Loyalty.
2- Tolerance and good treatment.
3- Transparency and integrity.
4- Professionalism.
5- Team work.
6- Leadership and innovation.
7- Justice.

Our Objective
1- Enhancing quality of life of stakeholders through pioneering proactive services
2- Fostering Community Culture of Fire Protection Using Pioneering Smart methods
3- Sustainability of Readiness to Crises and Disasters by the Latest Practices
4- Implementing advanced Technologies for Leading Preventive Safety
5- Promoting Global Pioneership in Firefighting and Rescue
6- Managing and Investing Talent and Organizational Resources Efficiently and Effectively
7- Promoting Competitiveness, Innovation and Organizational Readiness